Tag Archives: appointment

Silverfish UK has announced the appointment of Meg Whyte as its new demo and events manager. With brands such as Yeti, Norco, Fox, and Michelin in its portfolio, Silverfish is committed to delivering “exceptional experiences” that allow more dealers and riders than ever to explore and test the technology behind …

DVO Suspension has announced the addition of two new members to its global Research and Development team, as part of an ongoing drive to innovate and evolve in the performance suspension market. The additions of Adam Walters in the newly created role of Director of Suspension Technology, and Maurizio “Tex” …

Adaptive DCS is continuing its growth trajectory with the appointment of Niki Burnley as area manager for Central (South) England and South Wales. A seasoned professional with more than 30 years of experience in the bicycle industry, Burnley takes expertise in sales, business development, and operations, along with an understanding …

Oneway Bike has appointed Bob Hoogerbrugge – no stranger to the company, having started in 2021 in the workshop, then moving to the Warranty & Aftersales department – as its new Brand Manager. Hoogerbrugge will combine a passion for cycling and outdoor sports, with a strong understanding of the Oneway …

Sarto Bikes has confirmed the appointment of Graeme Freestone King as the brand’s exclusive agent in the UK. Following the announcement, Freestone King said: “I visited the Sarto Bikes in Italy earlier this year and spent two fascinating days at their factory. It was very clear to me, very quickly, …

After more than one year at the helm, Daniel Blackham is stepping down from his role as editor of BikeBiz. Blackham joined the BikeBiz team in March 2023 as staff writer, moving into bike media from his role in local journalism, before taking on the editorship in September of the …

Wattbike has announced the appointment of Sam Theyers as its new commercial sales director. This hire marks a strategic step as Wattbike seeks to expand its global footprint in leading health clubs across key international markets, including the USA, Europe, the Middle East, and APAC. With 25 years of experience …

Fusion Media has appointed former Government Minister Trudy Harrison as a senior advisor. This appointment comes as part of a wider expansion of the agency’s public affairs department. Harrison was previously the Member of Parliament for Copeland since 2017, and a Minister in both the Transport and Environment (Defra) departments. …

Enduro Bearings has announced the addition of Alex Wassmann as the company’s new sales and marketing director for the Americas, Oceania and East Asia. Wassmann will play a crucial role in supporting the company’s global distribution partners. “We are thrilled to welcome Alex Wassmann to our management team,” declared Rick …

Silverfish has announced that Jonty Bright has joined the team as the bike sales manager for North England and Wales. With a history in the industry and a passion for bikes, Bright is set to elevate the presence of Yeti Cycles and Norco across these key territories for the distributor. …