BikeBiz Bicycle and cycling retail news

Revelyst has announced the expansion of its dealer-direct and direct-to-consumer (DTC) model for the Giro and Bell brands in the United Kingdom. This decision marks a significant evolution of a multichannel approach with the brands. Fox Racing, Giro Sport Design and Bell Helmets will engage directly with UK retailers and …

Silverfish UK has announced the appointment of Meg Whyte as its new demo and events manager. With brands such as Yeti, Norco, Fox, and Michelin in its portfolio, Silverfish is committed to delivering “exceptional experiences” that allow more dealers and riders than ever to explore and test the technology behind …

Danish cycling apparel label Pas Normal Studios has announced its strategic expansion in China, including establishing a new business unit and a dedicated office in Shanghai. This marks a significant milestone in the brand’s long-term vision to strengthen its regional presence, particularly in Tier One and Two cities. Pas Normal …

Carbon Wasp has launched a new gearbox hardtail frame, hand made in Yorkshire. Described by the brand as “the ultimate winter hardtail”, it has been a work-in-progress for several years. Adrian Smith, chief designer and owner of Carbon Wasp, commented: “This is our take on the trusty winter hardtail; a …

SPONSORED ARTICLE IN PARTNERSHIP WITH WAHOO For the first time – KICKR CORE Zwift One and Zwift Cog & Click are available exclusively via Wahoo Retailers globally. BikeBiz takes a closer look at the range… Wahoo Fitness, the leading fitness technology company for endurance athletes, has announced an exciting new …

The December edition of BikeBiz is now live. Read the digital edition online here Never miss an issue, subscribe to BikeBiz for free here  Finding opportunity I was fortunate enough to be invited to visit a brand’s head office last month and there was a mix of UK industry folk. …

BikeBiz visits Silverfish UK’s Fox Service Centre in South Wales This piece first appeared in the November edition of BikeBiz magazine – get your free subscription here Wales is home to some of the best bike parks and trails that the UK has to offer. Tucked away in the valleys …

Thule launched the Epos bike carrier earlier this year with plans to distribute and sell solely through cycling stores. Daniel Blackham speaks to Paul Harrison, sales director UK & IRE, to hear how the product has been received. This piece first appeared in the November edition of BikeBiz magazine – …

Body Rocket was created with the goal of making aerodynamic data more accessible. BikeBiz catches up with founder Eric DeGolier to see how the business is progressing. This piece first appeared in the November edition of BikeBiz magazine – get your free subscription here Eric DeGolier came up with the …