Mips and Quin to exhibit in collaboration at Eurobike

Nine months on from the August 2023 announcement of Mips’ investment in sensor technology company Quin, the brands have announced they will exhibit alongside one another at the upcoming 2024 edition of Eurobike.

With the Mips safety system readily available across the helmet market, Quin is looking to achieve the same breadth of distribution.

The Quin solution – an easy-to-integrate sensor that offers an instant tech upgrade to all types of helmets – adds a new dimension to how consumers can embrace technology to elevate their safety.

The brand’s finely tuned sensor technology enables specialised crash detection and categorisation by severity, alerts to next of kin and emergency services with the provision of mission-critical data – as well as user access to activity and performance analytics across a variety of metrics.

Mips and Quin will also look to harness this partnership to drive research and development processes to new heights in the quest to further optimise safety for helmet users, bringing together leading scientific research in this area with a rich ecosystem of real-world data.

Quin CEO and founder, Ani Surabhi is excited to see the product reach helmet users: “At Quin, we have invested our time, expertise and passion in the design and development of a product and software system that is sophisticated, effective and easy to integrate.”

With launches in partnership with O’Neal and updates to the existing FLY Racing range scheduled for this summer – and with further launch announcements to follow later in the year – riders won’t have to wait long to try it for themselves.

Mips and Quin will be at Eurobike in Hall 11.1 on Stand B14/B16

About Quin 

Quin was founded in 2017, by Ani Surabhi and Hannah Surabhi, with teams in the US, UK and India.

The Quin sensor, which turns passive gear smart, is the brainchild of Ani, who explored this intersection of intelligence and safety during his time at the Royal College of Arts and Imperial College in the UK.

Today, the brand has strong partnerships with a number of the leading providers of helmets and safety gear in the US and Europe, including ABUS, FLY Racing and O’Neal.

In other news...

GT Bicycles planning to ‘pause’ new product releases and reduce workforce

In some more bad news for the industry, GT Bicycles, which separated from Cycling Sports …