Melbourne-based cycling apparel brand MAAP has opened its latest LaB retail concept store in Berlin, Germany. The second European store and sixth worldwide marks the continuation of MAAP’s global focus on community, growth and retail footprint expansion. The new store is said to embody the brand’s “commitment to design and …
Read More »MAAP adds new and updated items to its Alt_Road range
Melbourne-based cycling and performance lifestyle apparel brand MAAP has introduced a range of new functional items across its Alt_Road collection. With a range of apparel designed to inspire riders venturing off the beaten path in pursuit of Mother Nature’s wild and natural spaces Since 2021, the MAAP Alt_Road collection has …
Read More »MAAP debut new season road collection
Melbourne-based cycling apparel brand MAAP has announced its latest road collection, with a selection of new products alongside fresh graphic capsules and updated classics. The range lands in time for MAAP’s Equinox Experience – twice a year the world is in balance, with 12 hours of light stretching across both …
Read More »MAAP expands Alt_Road collection
MAAP, the Melbourne-based cycling and performance lifestyle apparel brand, has launched the latest collection of its Alt_Road apparel. Since its debut in 2021, Alt_Road has been MAAP’s call to those looking to turn their Out of Office on and escape to wild and out-there terrain on bike. The latest Alt_Road …
Read More »MAAP opens LaB retail concept store in Amsterdam
MAAP, the Melbourne-based cycling apparel brand, has opened the doors to its first retail concept store in Europe, with the new MAAP LaB Amsterdam. Following the success of the brand’s flagship store in Melbourne, the Amsterdam LaB will connect MAAP’s premium cycling and streetwear apparel to the city’s community. The …
Read More »Maap adds technical apparel to Transit range
Melbourne-based cycling apparel brand Maap has launched the latest update to its Transit collection, a technical range of apparel inspired by life around bikes. Having established itself in on-bike apparel, Maap’s Transit collection takes that formula and applies it to a range of technical streetwear. Maintaining the brand’s approach to …
Read More »Maap’s flagship sustainability programme returns with latest collection
Maap has launched the latest collection from its OffCuts programme, an initiative which first launched in 2021. Utilising excess fabric from previous production runs, the Melbourne-based apparel brand creates sustainable new takes on some of its signature items each with a unique look. This season, the Prime Vest and Jacket …
Read More »Maap launches new season of training collection, designed for daily use
Maap has released the second drop of its new look training collection with a new jersey, bib, women’s short and off-bike sweats, gym-wear and accessories. At the forefront of the collection is the Training Jersey. Available in short and long-sleeved thermal variants and cut to the brand’s signature team fit …
Read More »Maap teams up with photographer Chris Burkard to launch new Alt_Road collection
To celebrate the launch of the latest Alt_Road collection, Maap has teamed up with outdoor photographer and adventurer, Chris Burkard. Burkard promotes the preservation of untamed places everywhere by capturing stories that encourage people to think deeper about their relationship with nature. The premium apparel brand says it’s an ethos …
Read More »Maap continues growth with widespread investment in new talent
Maap has announced the acquisition of new talent across a number of key departments, including marketing, design, innovation and business development. The investment in people is the latest step in the brand’s continued growth and commitment to progress the sport through product development and design. The Melbourne-based cycling and lifestyle …
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