ZyroFisher has announced an exclusive distribution partnership with Leatt, the performance protective MTB gear and apparel brand. This new partnership will see ZyroFisher supply businesses with Leatt in the UK and Ireland. Nadine Thompson, CCO of ZyroFisher, stated: “We are excited to partner with Leatt and distribute their outstanding products …
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Mahle has launched what it calls “a new standard in lightweight e-bike systems” with the arrival of the X30 system, built around a 1.9kg motor producing 45Nm of torque. Featuring a robust motor that has been designed for both ease of use and ease of maintenance, the X30 System has …
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CamelBak has officially launched its new M.U.L.E. On-Bike bikepacking collection, which represents a completely new category within CamelBak SS24 Catalogue. Designed to be the ultimate hydration-equipped system for multi-day bike trips, M.U.L.E. On-Bike features a waterproof (IPX5 rated), rugged, construction and system adaptability designed to support cyclists explore new frontiers, tackling …
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ZyroFisher has announced the appointment of Nadine Thompson as chief commercial officer (CCO). With a distinguished career spanning more than 20 years in global corporate leadership, Thompson brings a wealth of experience and expertise to her new role. A seasoned brand and commercial leader, having held key positions with Procter …
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CamelBak has announced that new Titanium and Steel insulated versions of its Podium bike bottle are now available in Europe and the UK. Unveiled for the first time at the German Eurobike 2023 show, Podium Titanium and Podium Steel feature the brand’s “no squeeze required” high-flow design, paired with durable, …
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ZyroFisher has announced an exclusive partnership with Mahle Smart Bike Systems to offer dedicated UK aftersales support for Mahle’s e-bike technologies. Effective immediately, ZyroFisher will become the primary point of contact for UK-based Mahle customers seeking assistance with product enquiries, technical support, and warranty services. The collaboration with ZyroFisher is …
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ZyroFisher has announced the launch of a new promotion called “Daily Deals” for its retailers. The distributor will provide a new deal every day with some of its best ever offers, starting from Monday, October 23, and continuing every weekday until the end of November. Retailers are encouraged to visit …
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ZyroFisher, has today (September 8) announced a leadership transition as Rob Haycock, the company’s CEO, steps down from his role. Effective immediately, Tom Ainscough will assume the position of CEO at the Darlington-based distributor while James Browning will transition from non-executive chairman to executive chairman. Tom Ainscough, who has served …
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ZyroFisher has announced a new exclusive UK & Ireland partnership with tubeless sealant experts Joe’s No Flats. This marks the beginning of a new chapter for the brand in the UK and products will soon be available to independent specialist retailers. Joe’s No Flats has become a leading one-stop-shop for …
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US MTB component brand Deity has just dropped its latest signature Cameron Zink handlebar, 10 years after the first.  The CZ40 is a long-awaited update to the CZ bars, featuring a unique 9.5 x 4.5 degree bend that replicates the feel of a motocross bar. Deity is distributed by ZyroFisher …
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