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JOIN Cycling, an online platform for cycling training content, and 4iiii Innovations Inc., known for precision power measurement technology, has announced a global strategic partnership designed to transform the cycling training experience for athletes of all levels.
The collaboration will seamlessly integrate JOIN’s training app with 4iiii’s state-of-the-art power meters, providing cyclists with rich, power-data-based, insights into their performance and training progress.
From Tuesday 10 December, 2024, all 4iiii power meter customers will receive a complimentary 8-week subscription to JOIN’s premium app features, redeemable via an exclusive code provided with their order.
“Too often, cyclists get a new tool to measure their progress but lack the context to understand the data this tool provides,” said Jim van den Berg, CEO of JOIN.
“By combining our extensive training knowledge with 4iiii’s precise power measurement technology, power is no longer merely a number on a screen, but a way to train smarter, ride stronger, and achieve their goals faster than ever before.”
Key benefits of the JOIN Cycling and 4iiii partnership include:
- Enhanced Data Integration: Data from 4iiii power meters will sync effortlessly with JOIN’s app offers riders comprehensive performance analytics and personalized training recommendations that align with the goals they set for themselves via JOIN.
- Expanded Training Content: JOIN will develop exclusive power-based training programs optimized for 4iiii users, spanning all cycling disciplines, from road and gravel to mountain biking. These programs will help users grasp the reasons behind each training approach, not just the actions they’re coached to perform.”
- Improved User Experience: The partnership will focus on creating a seamless, user-friendly interface that makes power-based training accessible to cyclists of all levels.
- Community Engagement: Users will have access to JOIN’s global community features, allowing them to connect, compete, and share experiences with fellow 4iiii power meter users worldwide.
Of the partnership announcement, Phil White, CEO of 4iiii Innovations Inc. comments: “At 4iiii, we’re dedicated to providing athletes with the very best tools to elevate their training experience and performance.
“Our power meter range is the choice of both world-class athletes and dedicated enthusiasts alike, and by joining forces with JOIN Cycling, we’re creating a powerful synergy between two brands dedicated to making elite-level training accessible to all.
“The collaboration allows our power meter users to maximize their data with JOIN’s advanced training insights, transforming their raw numbers into a meaningful path toward achieving their goals.”
To learn more about 4iiii and their products, visit: www.4iiii.com
To learn more about JOIN Cycling, visit: www.join.cc
